In a groundbreaking event, eXp’s first-ever International Mastermind at eXpcon 2024 united global leaders for an unparalleled collaboration. Kicking off the session, eXp World Holdings Founder, CEO and Chairman Glenn Sanford set the tone by emphasizing the pivotal role of international growth in eXp’s vision for the future.
Hosted by Felix Bravo, VP of International Growth, the session was packed with strategies, insights, and actionable takeaways to help agents accelerate their business growth across borders. Felix highlighted the immense potential in the room, echoing Glenn’s words:
“This room will never be this small again,” signaling eXp’s unstoppable momentum and continued rapid global expansion.
Strategic Insights from Global Trailblazers
With international market leaders like Adam Day (UK, eXpansion Leader for Europe), Virginia Restrepo (Leader of Chile & Colombia), and Andrew Thompson (Leader of South Africa) sharing their strategies, attendees gained exclusive insights into breaking into new markets, recruiting top talent, and navigating the complexities of international expansion.
Andrew Thompson, driven by Glenn Sanford’s integrity and vision, explained how eXp South Africa grew from 0 to over 1,000 agents in just 3.5 years, stating, “I couldn’t wait to join eXp because I wanted to put a dynamic company on the map in South Africa that would stay at the forefront of the industry long term.”
Virginia Restrepo highlighted how eXp’s revenue share and capping model transformed her life, saying, “Whether I went as a country leader or not, I needed to go to eXp.”
Adam Day discussed the challenge of introducing a commission-only model in the UK, emphasizing, “It doesn’t matter what market you enter — eXp can change the market,” with agents eager to take the leap due to eXp’s social proof and success.
Scaling Success: Stories from the Field
The excitement continued as successful international agents like Lizna Nel and Steve Johnstone from South Africa shared their journeys, illustrating how eXp’s virtual model has helped them build thriving businesses across multiple regions.
Lizna said, “I moved to eXp and it has been the best decision I’ve made in my life.”
These inspiring stories offered agents practical advice and proof that the eXp platform is unstoppable when it comes to scaling globally.
Key Voices Shaping the Global Real Estate Landscape
Carrie Zeier, VP of eXp Luxury growth, dropped in to discuss the future of international luxury real estate and its potential for growth. Russell Quirk, representing eXp’s PR strategy, explained how earned media creates brand credibility and trust, feeling more authentic than paid promotions.
In a surprise appearance, the founder and CEO of Arab MLS, Ahmed Elbatrawy, shared insights on the importance of an international MLS to connect global markets seamlessly.
Collaborative Breakouts Led by Felix Bravo
Felix Bravo made it a priority to ensure agents could address the international issues most critical to their success. During the session, breakout groups were organized to encourage collaboration and discussion on key topics, including the International MLS forum and strategies for successfully opening new countries.
Agents worked together, sharing insights and experiences, while facilitators guided each group to develop actionable takeaways and innovative solutions. These discussions empowered attendees with practical strategies to navigate challenges like cross-border transactions, regulatory hurdles, and establishing a strong market presence in new regions.
Empowering Agents for a Limitless Global Future
With an atmosphere buzzing with innovation, collaboration, and possibility, the inaugural International Mastermind proved that eXp is more than just a company—it’s a global movement. Agents left inspired and equipped with the strategies, tools, and connections to take their businesses to the next level.
The future of real estate is global, and with eXp, the possibilities are limitless.
