eXp World Holdings Founder, CEO, and Chairman Glenn Sanford set a powerful tone for 2025 with a single word: Bold.
“Jesse Itzler inspired me with the idea of a ‘word of the year,’ and I believe ‘bold’ perfectly captures eXp’s mission for 2025,” said Sanford. This declaration came during an announcement-filled livestream following the Nasdaq bell-ringing event in New York City on Tuesday, attended by eXp executives, agents, and team leaders.
eXp’s Bold Vision for Growth
eXp Realty CMO Wendy Forsythe reinforced this message with the unveiling of a new T-shirt from eXp’s Brand Store: “Make Bold Moves.”
“2025 is the year we make bold moves,” Forsythe said. “We are the only global brokerage proven to be both profitable and sustainable, and sustainability builds a legacy. We encourage you to lean in with us to make bold moves and thrive.”
Glenn Sanford reflected on eXp’s journey, calling the morning “surreal.” He emphasized eXp’s mission to be the most agent-centric brokerage on the planet. “Bold moves lead to unexpected opportunities. Focus on the right things, and great outcomes follow,” Sanford said.
eXp Realty CEO Leo Pareja echoed Sanford’s sentiments, highlighting the company’s role as a pioneering mega brokerage. “We invented this category. Our first priority is operational excellence, and we are here to empower agents to go faster, stronger, and better in serving families with their most important financial decisions.”
FastCap Program: Boosting Agent Productivity
Pareja introduced eXp’s FastCap program, a live training initiative designed to help agents establish productive habits, quickly reach cap status, and build strong client relationships. Early results show impressive success, with agents averaging 3.9 agreements from 6.9 appointments over six weeks.
“Our goal is your success,” said Pareja. “You’re our partners, not our product.”
TeamLeader Academy: Developing Leadership Excellence
eXp also announced the beta launch of its TeamLeader Academy, an elite certification program inspired by feedback from eXp agents like Veronica Figueroa. The program equips team leaders with tools to scale their businesses, from mastering the Entrepreneurial Operating System (EOS) to coaching agents for peak performance.
“Instead of reinventing the wheel, we partner with best-in-class organizations to create a platform where real estate entrepreneurs can achieve their dreams,” said Pareja.
New Tech Tools: Slack Pro and Canva Enterprise
As part of its commitment to innovation, eXp is transitioning its messaging platform from Meta’s Workplace to Slack Pro, paired with the rollout of Canva Enterprise for agents and staff. “We’re a brokerage, not a tech company, so we partner with the best tools to help you excel,” Pareja explained. “I prefer to find best tech in the world and create a partnership. This gives you the best tech in the moment. If something else pops up, we will go to that tech.”
Abel Gilbert and ONEPATH Realty Join eXp
Miami-based powerhouse Abel Gilbert and his 102-agent independent brokerage, ONEPATH Realty, joined eXp Realty. Gilbert shared his journey: “As independent brokers, we often focus on the wrong things. At eXp, I can focus on helping my agents grow and create a lasting legacy.”
Gilbert’s word of the year is “purpose.” “I’m committed to seeing my agents thrive and building a business for tomorrow through revenue sharing and international expansion.”
Spring Bengtzen and Utah Life Real Estate Group Join eXp
Spring Bengtzen, leader of the 90+ agent Utah Life Real Estate Group, laughed as she recounted how Veronica Figueroa asked to talk to her about eXp and in Spring’s head, the answer of joining was a “hard no,” but she accepted the talk anyway.
“I had a rev share business of 3,200 agents and I was making seven figures a year annually. But, the seed was planted and over the course of the year, I met you (Leo) and saw the vision. I thought to myself, ‘They are going to win and you know I don’t lose, so game on.’
She also added that her word of the year is “unapologetic.”
“I’m unapologetic about winning and you should be, too. The words I kept saying last night are ‘I’m bold, I’m brave and I’m beautiful,’ so here we go.”
Three Execs Named to Inman’s Power Players List
Another announcement revealed that three eXp executives — Glenn Sanford, Leo Pareja, and Vice President of Industry Relations Kendall Bonner — were named Inman Power Players of the Year, further solidifying eXp’s leadership in the real estate industry.
eXpcon Early Bird Pricing Ends Jan. 31
Leo closed the livestream talk by reminding everyone of three eXpcons this year: eXpcon Montreal from April 1-4; eXpcon Barcelona from June 23-25 and eXpcon Miami on Oct. 19-23.
Early bird pricing and registration is available right now with the lowest prices available only through Jan. 31.
